Green Leaf Intelligence

The Private Scoreboard for Service-Based Businesses

A Live Health Score for Service-Based Businesses.

And what your business is worth, updated every month.

Move the score. Watch your value follow.

Green Leaf Intelligence is built on the same framework buyers, lenders, and investors use, so you can build a more valuable business with intention, whether or not you ever sell. And you build it alongside a private community of owners doing the same.

See How It Works Learn about membership →

MRDN

Sample member

Enterprise Value

$11.4M

+26.40% Since Onboarding

Share Price $126.40

You GLI Index Average

Health Score82 / 100

EBITDA Margin21%

Revenue Growth+14% YoY

Every member starts at $100. Percentage movement is the benchmark, regardless of company size.

Who It’s For

One index standard for service-based businesses. Three categories.

GLI is built for owners of service-based businesses doing $3M–$30M in revenue. Same score, same Index, whatever trade you’re in.

Outdoor Property Services

The businesses responsible for everything outside the building: recurring, route-based work that resets every season.

Landscaping & lawn care · Tree care · Pest control · Pool construction & cleaning · Snow & ice · Irrigation · Hardscape · Holiday lighting

Mechanical & Structural Trades

The licensed trades that keep buildings running: high-ticket service and recurring maintenance agreements.

HVAC · Plumbing · Electrical · Roofing · Fire protection & security · Garage doors · Septic & drain · Chimney & fireplace

Property Construction & Improvement

The contractors behind every renovation, addition, and build-out: project-based revenue, referral-driven growth.

General contracting · Kitchen & bath remodeling · Flooring · Painting · Concrete · Fencing & decks · Tile & masonry

Enterprise Value

Your business is the biggest
asset you own.
And the one number
you don’t know.

You can check your home’s value, your 401(k), and your portfolio any time you want. The business you’ve spent your life building is the one asset you can’t see, track, or price.

Green Leaf Intelligence exists to change that. Learn More

The Green Leaf Community

Your number opens the door.
The community is why you stay.

Green Leaf Intelligence is more than a dashboard. Behind your number is a private community of serious owners who run service businesses like yours.

Peer discussionA working space where owners trade real approaches to real problems, from labor to cash flow to succession.
Direct connectionMessage any member privately, and build the kind of relationships a group text never could.
Live eventsThe monthly Index reveal, quarterly market sessions, and guest experts, on the calendar and worth the time.
Education on demandTutorials, frameworks, and a growing library that teach you to read your number and move it.
Member directorySee who else is in the community, and connect directly.

Member discussion in the Green Leaf Community app

Live events, including The Monthly Close

Illustrative screens from the Green Leaf member app

Feature Highlights

Everything that moves your business, in one place.

Live Health Score & Monthly Valuation

A live Health Score, plus your Enterprise Value updated every month and also shown as a share price, with the drivers moving it and your position in the Green Leaf Index.

Financial Clarity

Revenue, margin, cash flow, and backlog in one clear view, so you always know where the money is and what it means for your value.

Operational Performance

How labor, scheduling, and job flow turn into margin, and how that flows straight into your Enterprise Value.

Strategic Guidance

A prioritized roadmap for growing your Enterprise Value, built from your own numbers and real performance in your industry.

Process

How It Works

Green Leaf Intelligence follows a simple, disciplined sequence:

1. Evaluate → 2. Integrate → 3. Command → 4. Grow.

Evaluate

Complete the Business Valuation Assessment across eight areas of the business, from sales and operations to finance and legal. It sets your baseline Enterprise Value, flags your risk and strength, and surfaces your highest-impact priorities.

Integrate

Connect your accounting, payroll, and sales systems. GLI doesn’t replace your tools. It sits above them, unifying your data into one clear view of performance and value.

Command

Open the Green Leaf Command Center: revenue, margin, labor, cash flow, and backlog, updating automatically. Your control panel for how the business is performing today.

Grow

Track your Enterprise Value stock price and your position in the Green Leaf Index, and know exactly where to focus to move the number. Instead of reacting, you work from a clear, prioritized plan. And you do it alongside owners working on the same thing.